🇺🇦 Ukraine as a Brand | Made in Ukraine

On August 27, Big Wines and 46 Parallel Wine took part in a large-scale event organized by Radio NV, held at the Genesis Space business center. The event gathered leading representatives of business, diplomacy, culture, and media to discuss how the modern image of Ukraine is being shaped in the world.

For our company, participating in such an event is an opportunity to show that Ukrainian winemaking is not only an economic sector, but also an essential part of the nation’s cultural code and image, which we are creating together. Our wines have long been recognized abroad, and we are convinced that “Made in Ukraine” can be synonymous with quality, creativity, and innovation.

📌 Highlights of the event:

·         Opening remarks - Oleksiy Tarasov, Radio NV

·         Online address - Oleksandr Tsyvinskyi, Bureau of Economic Security of Ukraine (moderator: Vlasta Lazur, Radio NV)

·         Open interview - Mstyslav Chernov, director of the Oscar-winning documentary “20 Days in Mariupol”

·         Panel discussion “Business creativity as a way to grow and win” with:
• Yuriy Melnyk, MHP
• Oleksandr Vodoviz, Metinvest
• Andriy Moiseyenko, Ukreximbank
Moderator: Oleh Biletskyi, Radio NV

·         Panel “New Rules of International Diplomacy” with:
• Pavlo Klimkin, Minister of Foreign Affairs of Ukraine (2014-2019)
• Vadym Prystaiko, Minister of Foreign Affairs of Ukraine (2019-2020)
Moderator: Oleksiy Tarasov, Radio NV

🌍 For Big Wines and 46 Parallel Wine, participation in this event was a reaffirmation of our mission - to develop Ukrainian winemaking as a competitive element of Ukraine’s global brand. We strive for Ukrainian wines to become internationally recognized, as they are crafted with modern technologies, deep respect for the land and the vine, and embody the strength, resilience, and creativity of the Ukrainian people.

🤝 We are grateful to the organizers, speakers, and participants for the opportunity to join this important discussion. It was an honor for us to present Ukrainian winemaking alongside leading representatives of business and diplomacy.

💛💙 We are proud to be part of shaping a new image of Ukraine - a strong, modern, and successful state that inspires the world.